PulseOne Business Insider – Edition 4

by Jan 17, 2020Newsletter Insight0 comments

In this month’s Business Insider – best practices we are talking to clients about, key data points that help us plan and keep us updated, and other topics of interest. See something interesting to you, let us know!

 

IT & Security

Do these 5 things to stay safe while you shop and travel

What is it: With the festive holiday season upon us, theft incidences increase. Learn a few new ways to protect yourself and your data while traveling and shopping. We all know not to leave any valuables or electronic devices in a parked car, but did you know that airport charging stations can pose a threat too

Why is it important: If you have ever been a target of identity theft, you already understand how imperative it is to protect your data and devices from malware, cyber theft or unwanted tracking. This article gives you some proactive steps to take before you become a victim, as you might not even be aware that when you’re shopping your favorite department store, your location is being tracked. Let us know if you have any questions on how to further secure your company’s data and privacy, we can help.Read More

 

Sales 

10 Research-Backed Ways to Improve Sales Success

What is it: This article gives you 10 researched-backed steps towards improving sales success. Here are some key strategies in helping you tackle priorities and make significant improvements in 2020. Is bringing value a top priority for your sales team?

Why is it important:  As you prepare to forecast and plan for 2020 sales goals, perhaps you need a reset. There are many strategies to learn on how to improve, for instance refining productivity. What are some best practices that an organization isn’t following? Good news is, many can be learned. Are you currently focusing on your sales efforts and perhaps some other business needs are a little behind? Let us know if you have a need that is currently not in full potential and how we can assist in your success. Read More.

 

Project Management

How Digital Transformation is Changing Project Management

What is it: The digital transformation of business is freeing project management to focus more on big-picture thinking and strategic planning instead of the nuts and bolts of process work that used to be a hallmark of managing projects. Almost everything a team does can now be tracked and quantified as a result of all-digital workflows. This opens the door for more data that project managers can use for tracking and quantifying the work being performed.

Why is it important: PMs can do more with less, which means more focus on results and less on process work.  In addition, digital project management platforms, combined with videoconferencing and changing work expectations as a result of digital processes, has meant a large increase in remote work. For firms that are just now transforming digitally, they are discovering these, and more processes are changing from digital than just how they manage customer relationships. With so many communication and management platforms, why not integrate more tech in your business for greater efficiency? ​Read More

 

Marketing 

How Smart Toy Companies Appeal to Kids’ Christmas Lists

What is it: How toy companies have managed to create engaging content to both children and their parents this holiday season without traditional commercials. Rather than commercials, new toy-focused content can catch kids’ attention without directly selling to them. Video is also a lower cost testing ground for new concepts.

Why is it important: The power of video content is undeniable, and the proof is in the overall sales and brand-affinity lift for companies. How will your company engage with clients? Is adding video content to your website a top priority to 2020? Read More.